Bara Ben is a fictional summer festival available only for women. The purpose is to provide a festival where women can have fun without feeling insecure or scared. This was a group project where the tasks were to create an identity, website and marketing campaign including poster, Instagram posts etc.
Skills used in this project:
My role in this group project was, together with my team, to come up with the overall identity for the festival. We provided a creative, unique and colourful identity that goes hand in hand with the personality of the festival. With patterns, symbols and colours we wanted the festival to have a playful but modern and mature appearance. My own contributions to the project was primarily an Instagram feed where I made a motion graphic version of the logotype. I was also included in the website design and overall collaborations with the whole identity and campaign.